We had to build a strong creative platform for Lab360 while it evolved its position in the market as an impactful and strategic leader.
Lab360 is a full service data and analytics agency that takes complex data and simplifies it to deliver valuable insights to their marketing clients.
In order to achieve their vision of being the undisputed and recognised thought leader in the data industry, Lab360 had some challenges to overcome. The good news was we gave them an organising idea of ‘bringing insights to life’ and everyone believed in it.
We had to build a strong creative platform for Lab 360 while it evolved its position in the market as an impactful and strategic leader.
Lab360 had become indispensable to their client, Loyalty NZ, through providing a deeper understanding of New Zealanders’ and their lives, providing insights that have impact, and have a direct and positive influence on their clients’ business by helping them ‘win the customer.’